2023
Visa Promotion Projects: Your best partner to the tourism industry from local creation to digital tourism experiences

Join hands with Visa to promote the transformation of mobile payment in Taiwanese small- and medium-sized enterprises.
Value-added services to create the future of finance.

During the 2021 pandemic, Visa used online digital economy workshops to drive investment in regional development and sustainable tourism. Visa launched a series of projects in Taiwan, deepening local development and jointly creating common benefit for businesses in the Yunlin-Chiayi-Tainan tourism area.

In 2023, Visa used transformational planning to create a tourism finance experience event and invited 100 tourism industry players to participate. To improve the tourism industry financial ecosystem, Visa introduced cloud payment services, effectively assisting companies in the tourism industry accelerate their digital transformation, make more efficient and accurate transactions, and control business expenses. At the Xingbo Coffee Space in Taipei 101, we created an immersive experience module for digital travel payment. Through actual experience of the payment process, visitors could fully understand new innovative payment solutions.